The Beatles and Apple Corps Ltd have come together to officially recognise Global Beatles Day, which will be celebrated later this month.
Set to take place on June 25, the day will celebrate all things about the Fab Four, and see the band and Apple Corps Ltd – the company founded by The Beatles to manage their creative and business ventures – come together for some new announcements.
The date was chosen as it was on that day in 1967 when John Lennon, Paul McCartney, George Harrison and Ringo Starr walked into Studio One at London’s Abbey Road Studios, and did the first international satellite television broadcast of their song, ‘All You Need Is Love’.
That now-iconic track was broadcast live as part of BBC’s Our World, and reached an estimated 400 million people around the globe.
It was the idea of lifelong fan Faith Cohen to commemorate the date in 2009, and it has been an unofficial way for fans to celebrate the band in the years since. Celebrations have included singalongs in Buenos Aires, and fan gatherings in Liverpool, tribute concerts in Tokyo and Beatles-themed exhibitions in New York City.
Now, The Beatles and Apple Corps Ltd are formally acknowledging the day, and launching online and in-person events around the world that celebrate the band on June 25 2026.
More details about those events will be unveiled soon, and to mark the occasion, The Beatles will also release a colourised version of their aforementioned BBC Our World performance of ‘All You Need Is Love’ for free.
Available on YouTube from June 25, the release marks the first time the iconic performance has been made available online, and will give fans worldwide the chance to relive that moment from 1967 and share their reaction in the live chat.
Writing to Faith Cohen this week, Apple Corps CEO Tom Greene praised the fan-led initiative, and explained why they wanted to officially recognise the occasion.
“More than ever, the message of The Beatles, and of ‘All You Need Is Love’ speaks to something vital for community, connection, and the power of bringing people together,” he wrote. “That is what makes Global Beatles Day so special. It asks nothing more than for people, wherever they are, to stop, listen, and share a little joy.”
Sign up for more information here.
As well as Official Global Beatles Day, the Fab Four are also going to be the subject of a four-film series by Sam Mendes, slated for a simultaneous release in April 2028. Set to star Paul Mescal as Paul McCartney, Harris Dickinson as John Lennon, Joseph Quinn as George Harrison, and Barry Keoghan as Ringo Starr, each film will tell the story of the band from a different member’s point of view.
Other actors set to star in the films include Saoirse Ronan, Anna Sawai, Mia McKenna-Bruce, and Aimee Lou Wood, who are playing Linda McCartney, Yoko Ono, Maureen Starkey, and Pattie Boyd, respectively.
As well as that, it has been confirmed that 3 Savile Row – an iconic London landmark long associated with the band – will open its doors to the public for the first time next year for the first ever official Beatles fan experience.
Fans will be able to access seven floors of never-before-seen material from Apple Corps’ extensive archives, as well as rotating exhibitions, a fan store, and a recreation of the original studio where ‘Let it Be’ was recorded.
Paul McCartney dropped his new album ‘The Boys of Dungeon Lane‘ last week, which is the first from the music legend since 2020’s ‘McCartney III’, and features his first duet with former Beatles bandmate Ringo Starr on ‘Home To Us’.
Ahead of the album’s release, McCartney sat down with NME to look forwards and back on his extraordinary career, share his “excitement” at contributing to the new The Rolling Stones album, and also reveal if he has plans to retire.
Read that interview in full here, or tune in the video above.
