Rayna Bass and Selim Bouab have been promoted to co-presidents of 300 Entertainment, the company’s co-founder, chairman and CEO Kevin Liles announced Thursday (June 16).
Bass and Bouab’s respective advancement from their former positions — senior vp of marketing and senior vp/head of A&R, respectively — marks the first executive shift at 300 Entertainment since it was acquired by Warner Music Group in December for about $400 million. Bass and Bouab first joined 300 Entertainment in 2014.
“We’ve both had the fantastic experience of being part of the evolution of 300,” Bouab said in a statement. “Under Kevin’s brilliant guidance, we’ve signed and developed artists who’ve topped the charts, moved culture and made a difference in the world.”
Bass added, “It’s always been our mission to serve artists at the highest level and to remain culturally driven. This has been the north star in our development as executives and leader. We have a team of innovative and passionate individuals and I’m incredibly excited for the future.”
During her time as senior vp of marketing, Bass helped launch marketing campaigns and strategies for 300 Entertainment artists including: Megan Thee Stallion, Young Thug, Gunna, Mary J. Blige, Fetty Wap, Migos, Tee Grizzley and more. As senior vp and head of A&R, Bouab helped sign and develop talent, ranging from Megan Thee Stallion to Fetty Wap and Tee Grizzley.
“My philosophy is to always surround myself with amazing, dedicated, passionate people and I’ve been truly blessed to have Rayna and Selim at my side for the past eight years,” Liles said in a statement. “This dream team has been dominating the hip-hop space for a decade with an artist-first, independent mindset. From turning once-in-a-generation talents like Megan Thee Stallion, Young Thug, Gunna, and the legendary Mary J. Blige into global superstars, to turning musical moments into cultural movements like Pushin P, Trap Queen, Bad and Boujee, and Hot Girl Summer, they make an unstoppable leadership duo. With deep experience across all lines of our business, Rayna and Selim have been essential players in building our company from the ground up, and I know they are destined for great things as we begin a new chapter in the ever-evolving book of 300.”
